German Development Cooperation
German Technical Cooperation Tender Notice
Design and layout services on a retainer basis for the media campaign of the project ‘Economic empowerment of women entrepreneurs’ in India

GIZ is a company owned by the German Federal Government. As a federal enterprise, GIZ supports the German Government in achieving its objectives in the field of international cooperation for sustainable development in more than 130 countries worldwide. Energy, Environment and Sustainable Economic Development are the three main focal area of GIZ’s work in India.

The Government of India regards the promotion of entrepreneurship as a key mechanism for achieving its goals of sustainable economic growth and employment creation. To this end it is promoting existing businesses and business start-ups under several newly launched state programmes. The government is placing a particular focus on supporting hitherto disadvantaged groups, especially women. Under its ‘Sustainable Economic Development’ thematic area, GIZ is implementing the project ‘Economic Empowerment of Women Entrepreneurs and Start-ups by Women’ (WEE) on behalf of the German Ministry for Economic Cooperation and Development (BMZ). The project seeks to support the Indian Ministry of Skill Development and Entrepreneurship (MoSDE) in improving the overall framework conditions for women-led businesses in India in order to increase the share of women entrepreneurs in the country.

One component of the WEE project is a film- and media campaign. Its objective is to raise awareness and to increase recognition/acceptance of women entrepreneurship in Indian society. By tackling mindsets and gender stereotypes, the campaign contributes to improving the framework conditions for women entrepreneurs on a structural level.

In this regard, GIZ proposes to award a contract on a retainer basis for design and layout services of different graphic collaterals during the whole duration of the project. The services will be following the project’s/campaign’s core identity design, as well as adhering to GIZ corporate design guidelines for certain publications.

Shortlisted bidders will be asked to come in for a short presentation of their proposal and relevant portfolio.

The detailed documentation with regards to this call for proposals includes:

  • Terms of Reference for the Assignment
  • Grid for Assessing the Eligibility of Firms
  • Technical Evaluation Grid
  • Bidding Conditions
  • General Terms & Conditions of Contracts


: 7th June, 2019
: 12th June, 2019

:  21st June, 2019, by 17.30hrs


GIZ reserves the right to cancel/modify this tender and / or reject a bid document including subsequently a technical and financial proposal, without assigning any reasons.

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