Bio-diversity

Fair Trade- Jordan, a coalition consisting of the Royal Society for the Conservation of Nature (RSCN), the IUCN WESCANA Regional Office in Amman, and the Jordanian Hashemite Fund for Human Development (JOHUD), will this project, which aims at enhancing impact and sustainability of SGP partners and other initiatives that are based on income-generating activities, with special focus on those working in biodiversity and agro-biodiversity important areas and using their products, and linking those initiatives to the Fair Trade initiative recently established in Jordan. The project will therefore start by assessing the capacities of the target communities and the quality of their products, facilitating their transfer to production that fits with Fair Trade and quality standards, grading them, for eventual certification, and creating modern marketing channels for them. This will make it easier for small and marginalized producers and service providers in Jordan s local communities, including SGP partners to access corporate clients and build their capacities to meet their demands, thus enhancing impact and sustainability of SGP and local community initiatives around the country. Some of the project activities include establishing a data-base of small producers and service providers, a web site and directory in Arabic and English will also be produced and distributed to insure media and corporate attention, in addition to organizing a set of workshops to build the capacities and facilitate exchange of experience among target groups.

Jordan